Case Study: AudioMob Found Product-Market Fit Success By Carefully Navigating The Three-Way Audio-Gaming Advertising Marketplace
Learn how Christian Facey and Wilfrid Obeng found PMF success by breaking down and creating value for advertisers, game developers, and gamers with AudioMob.
AudioMob is the first non-intrusive audio ad solution that enables the monetization of mobile gamers without damaging retention.
Problem: Current ad formats such as video ads interrupt gameplay and reduce game retention and game developers are struggling to find new ways to monetize their games.
Market: The overall TAM is $35B. The Serviceabl…