Case Study: AudioMob Found Product-Market Fit Success By Carefully Navigating The Three-Way Audio-Gaming Advertising Marketplace
Learn how Christian Facey and Wilfrid Obeng found PMF success by breaking down and creating value for advertisers, game developers, and gamers with AudioMob.
Introduction:
AudioMob is the first non-intrusive audio ad solution that enables the monetization of mobile gamers without damaging retention.
Problem: Current ad formats such as video ads interrupt gameplay and reduce game retention and game developers are struggling to find new ways to monetize their games.
Market: The overall TAM is $35B. The Serviceabl…
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