Case Study: Nabis Achieved And Maintained Product-Market Fit In The $16 Billion Cannabis Market Through Customer Obsession
Learn how Nabis became the fastest-growing software-driven cannabis company based in San Francisco.
Problem: The founders discovered distribution to be their customers’ #1 issue.
Market: Self-distribution is costly and inefficient for cannabis sellers.
Solution: Nabis addressed the distribution problem by offering choice, access, and innovation.
Team: The founders are biased towards action, and equally take responsibility and credit for…