Case Study: Navattic Is Finding Product-Market Fit Through Building Strong Customer Relationships
Your earliest customers can have a huge positive impact in your search for product-market fit if you look beyond the immediate transaction.
Introduction:
Navattic helps sales and marketing teams create shareable product demos.
Problem: As former Sales Engineers at Oracle, we saw first-hand that prospects want to get hands-on when evaluating software. However, most B2B software isn't designed for trials and this creates a serious friction point in the sales process.
Market: There are 2M SaaS s…
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